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Data lakes: A better way to analyze customer data

admin — Wed, 30 Mar 2016 09:25:38 +0000

When The Weather Company wanted to up its game in the forecasting world, executives knew the answer was to analyze even more data. However, the company’s data warehouse was too constricting; it accepted only structured data and required as long as six months to develop appropriate schemas.

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7 Reasons Big Data Analytics initiatives fail

admin — Wed, 30 Mar 2016 09:14:20 +0000

Every business worth its multi-million-dollar tagline wants to understand Big Data Analytics and leverage it. What I have realised is that it takes not only skill but finesse as well to understand and appreciate Big Data in all its beauty and derive true and timely business value from it.

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Big Data Analytics: Tools and Trends

admin — Wed, 30 Mar 2016 08:58:54 +0000

One of the actual utilizations of future era parallel and appropriated frameworks is in big-data analytics. Analysis tasks regularly have hard due dates, and data quality is an essential concern in yet different applications. For most rising applications, data-driven models and strategies, fit for operating at scale, are as-yet unknown.

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9 Hot Big Data And Analytics Startups To Watch

admin — Wed, 30 Mar 2016 08:34:48 +0000

Hadoop recently celebrated its 10th birthday, advanced analytics have become even more sophisticated, and a plethora of startups have arisen to help organizations wrangle all the data and pull out insights. With all that in mind, here are nine big data and analytics startups to watch.

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How Big Data And Analytics Are Changing Hotels And The Hospitality Industry

admin — Tue, 23 Feb 2016 08:37:14 +0000

The hotel and hospitality sector caters to millions of travellers every day, and each one of them checks in with their own set of expectations. Meeting those expectations is the key to getting people to return, and increasingly hotel and leisure operators are turning to advanced analytics solutions for clues about how to keep their customers happy. Additionally, although their marketing departments would be loathe admit it, not all guests are equal in the eyes of hotel and leisure operators. Some will simply check in and check out with a minimum of fuss. Others will spend hundreds or thousands of dollars on fine dining, entertainments, sports activities and spa treatments. Identifying those customers with a higher overall lifetime value to a particular business is hugely important in today’s market, but a customer’s lifetime value might not be empirically obvious from observing their behavior during one visit.

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This Is Why Dictators Love Big Data

admin — Tue, 23 Feb 2016 08:33:32 +0000

Big data is all the rage right now. It’s a trendy buzzword, but more than that, it’s providing incredible opportunities to the companies and organisations that are putting forth the time and energy to make it work to solve complex problems. Big data has the potential to do a lot of good in the world. For example, India is undertaking a project to create accurate, detailed, and verifiable national records on every one of its 1.25 billion citizens, that will help the nation to improve services and systems for health, water, food, and other needs.

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Using Big Data to Help Solve the Big Building Energy Problem

admin — Tue, 23 Feb 2016 08:22:41 +0000

Big Data isn’t just an impressive show of new technology, it’s a way to solve problems. In fact, quantitative analysis in the digital age – done in a scientific way to build objective evidence – has been called the best and most powerful instrument for the creation of good policy and social progress. The U.S. Department of Energy, with the support of partners and allies, has created the SEED Platform Collaborative to help put big data to work on one of the biggest problems in the global effort against the negative effects of climate change – the waste of energy in big buildings.

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Big Data and the Race To Be President

admin — Tue, 23 Feb 2016 08:19:06 +0000

The U.S. presidential election is nine months away, and the race is still wide open. Just about anything could happen between now and November 8, and probably will. But one thing is clear: The winner will have a very good big data analytics strategy. Americans got their first taste of how big data analytics and social media could impact a political race in 2008, when Barack Obama’s campaign team wielded the combination to great effect. Four years later the Obama campaign refined its approach, and used the system (codenamed Narwhal) to win a much closer race against Mitt Romney.

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What the Internet of Things and Big Data Mean for Car Safety: An Interview with Neil Cawse

admin — Tue, 23 Feb 2016 07:18:17 +0000

Technology and data have transformed many industries–and obliterated others. (Been to a Blockbuster Video lately? Bought a BlackBerry in the last five years?) It’s no overstatement to say that a great deal of change is on the horizon, even in traditional areas. I’ve said many times that all companies are tech companies. Some just haven’t realized it yet. Thanks to the Internet of Things and Big Data, some of the biggest changes are happening in automobiles. In short, they’re becoming smarter. What’s more, it’s only a matter of time before autonomous vehicles bedeck our highways and streets–and even controlled by our smart watches?

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Data Exploration with Databricks

admin — Wed, 06 Jan 2016 13:17:12 +0000

Being able to interactively explore massive datasets is critical for data science, data engineering or even business intelligence. Databricks allows you to seamlessly query data and visualize results in a notebook environment in the language you prefer – whether it’s SQL, R, Python, or Scala.

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